Concert-goers are set to be informed about the full range of ticket prices when they join a queue, and will receive regular updates when cheaper seats are snapped up, under fresh pledges from Ticketmaster. Purchasers will also be notified at least 24 hours before a sale kicks off if tiered pricing will be implemented and what that entails, the Competition and Markets Authority (CMA) announced.
The competition watchdog stated the formal commitments from Ticketmaster would "make sure fans have the information they need when they spend their hard-earned cash to see the artists they love". The developments follow the CMA's probe into how Ticketmaster flogged Oasis tickets in 2024.
The investigation discovered Ticketmaster failed to inform fans queuing for hours that standing tickets were being offered at two separate prices, and that costs would surge once the budget tickets were exhausted.
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Ticketmaster shifted some 'platinum' tickets at nearly two and a half times the cost of 'standard' tickets, without adequate clarification that these provided no extra perks in identical sections of the venue, the CMA revealed.
In reaction, the CMA stated Ticketmaster must now alert fans 24 hours beforehand if a tiered pricing structure is being employed – as it was for Oasis standing tickets.
Supporters will be aware in advance if there are multiple costs for identical ticket types, and that pricier ones will be unleashed once the cheapest are sold out. Ticketmaster has been ordered to provide more clarity about ticket prices during online queues, helping fans anticipate potential costs.

This includes clearly stating the range of prices available for the event when people join the queue and promptly updating fans when cheaper tickets sell out.
Ticketmaster is also required to accurately describe tickets and avoid using any misleading labels that could give the false impression that one ticket is superior to another.
The company must now regularly report on how it has implemented these undertakings over the next two years to ensure "robust" compliance, with any failure to do so potentially resulting in enforcement action.
Despite many fans believing that Ticketmaster used an algorithmic pricing model during the Oasis sale – adjusting ticket prices in real time according to changing conditions such as high demand, also known as 'dynamic pricing', the CMA found no evidence to support this.
CMA chief executive Sarah Cardell stated: "Fans who spend their hard-earned money to see artists they love deserve to see clear, accurate information, upfront.
"We can't ensure every fan gets a ticket for events as popular as the Oasis tour, but we can help ensure that next time an event like this comes along, fans have the information they need, when they need it.
"The changes we've secured will give fans more information about prices and clear descriptions of exactly what they are getting for their money. If Ticketmaster fails to deliver on these changes, we won't hesitate to take further action."
The CMA stated that Ticketmaster had made the commitments voluntarily and without any admission of wrongdoing or liability.
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